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Posting on Facebook Business Pages: What not to do, and what works.

Posting on Facebook Business Pages: What not to do, and what works.

Someone approached me yesterday, asking me whether a deal they’d been offered by a “social…

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Grow Your  Business as a Member of Facebook Groups

Grow Your Business as a Member of Facebook Groups

If you're wanting to grow your business as a member of Facebook groups, here's some…

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Are you using the right social media marketing tools for your business?

Are you using the right social media marketing tools for your business?

When I sit down with a business owner to plan their digital marketing, we spend…

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Google AdWords vs Facebook Advertising – what is right for your business?

Google AdWords vs Facebook Advertising – what is right for your business?

Are you unsure about where your business should be focusing its digital marketing spend? Are…

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Are you working with a Digital Marketing Cowboy?

Are you working with a Digital Marketing Cowboy?

With the rise of easy to engage online marketers, marketing business coaches and virtual assistants,…

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Likes, Comments and Lies: How Some Instagram Users Are Faking It

Likes, Comments and Lies: How Some Instagram Users Are Faking It

There has been a lot of talk recently, both in New Zealand and overseas, about…

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How much should you be spending on marketing?

How much should you be spending on marketing?

One of the most common questions we get asked about at Identify is how much…

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Why you shouldn’t be afraid to create alliances with your competitors

Why you shouldn’t be afraid to create alliances with your competitors

Part of understanding your Market Proposition is recognising when you may not be the best…

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Don’t let anxiety stall your sales success

Don’t let anxiety stall your sales success

Let's admit it, when we think about what attributes make up an effective salesperson we…

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How HR teams can use sales and marketing techniques to develop culture, and implement change

How HR teams can use sales and marketing techniques to develop culture, and implement change

The following is a summary of a presentation I ran at two recent Elephant HR…

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How To Pick the Right Influencer for Your Brand

How To Pick the Right Influencer for Your Brand

Influencers. Everyone is talking about them. Do you need to use them? And how do select…

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Helping You Understand SEO Easily

Helping You Understand SEO Easily

If you struggle to understand SEO easily, we've created this short video to help you understand…

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